Beehive Farmacy is a medical cannabis pharmacy licensed by the state of Utah. It operates locations in both Salt Lake City and Brigham City. If you were to visit either location as a brand-new patient looking to buy your first round of medical cannabis, you would see products from a variety of brands. Cookies is one of those brands. Would the brand name entice you?

If so, you are not alone. The people behind the Cookies brand knew exactly what they were doing when they chose the name. The word ‘cookies’ promotes positive feelings. It evokes happy memories of days gone by. It reminds people of a delicious food they have no problem consuming. But so what?

Brand names exist for marketing purposes. They mean very little in terms of the medicinal effect a patient would experience with a particular product. So instead of focusing on brand names, Beehive Farmacy recommends focusing on two priorities.

Priority #1: THC Dosage

Although there are exceptions to the rule, most people who use medical cannabis are after the THC. They rely on it to relieve their chronic pain, help alleviate some of the symptoms of PTSD, or carry them through while they undergo cancer treatment. Medical cannabis is utilized like any other medication purchased over the counter or with a prescription.

That being the case, dosage should be the number one consideration. Dosage accounts for the amount of THC being consumed in a single setting. Medical cannabis patients need to know what their dosage is so that they can report back to their doctors or pharmacists in hopes of fine-tuning how much to take and when.

A product’s brand name has nothing to do with the amount of THC it contains. A brand name says nothing about product potency or its effectiveness as a medicine. A brand name is designed only to attract potential customers and help them remember that product moving forward.

Priority #2: Delivery Method

Hand-in-hand with dosage is the delivery method. In Utah, medical cannabis patients are not allowed to smoke plant material. However, they are allowed to use vape pens and liquids infused with THC. They can also use devices that dry heat cannabis flower to create an aerosolized THC vapor. Other delivery methods include:

  • THC concentrates (tinctures).
  • THC infused edibles, like gummies.
  • THC tablets and capsules.
  • Topical and transdermal THC products.

Why does this matter to medical cannabis patients? Because delivery methods impact the experience a patient has. Vaping, dry heating, and tinctures deliver THC to the bloodstream very quickly. A user enjoys immediate effects that do not last as long as other delivery methods.

Conversely, it could take an hour or two before a medical cannabis patient begins feeling the effects of consuming a THC edible. But once the effects kick in, they last considerably longer.

A Favorite Brand Is Okay

None of this is to say that a medical cannabis user cannot have a favorite brand. Preferred brands are okay as long as the patient is experiencing the intended relief medical cannabis is supposed to offer. But if a patient has chosen a particular brand just because they like the name, there is a problem. There may be another brand with a dosage and delivery method that offers more relief.

Beehive Farmacy says patients should consult with their local pharmacists to figure out the best dosage and delivery method. From there, pharmacy technicians can recommend the most appropriate brands. Ideally, that is the way this should work in a medical cannabis environment. Remember that medical cannabis is supposed to be a medicine.